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European Roads will be the general sponsor of L'Etape Bulgaria by Tour de France

The popular race will be held for the first time in Bulgaria on July 30, 2023, on a route built by one of the major road construction companies in the country

Bulgaria
Bulgaria

One of Bulgaria's most serious road construction companies - European Roads - becomes the general sponsor of the first edition of L'Etape Bulgaria by Tour de France. Our country will host a stage of the legendary cycling race, as part of the world circuit that takes place under the auspices of the Tour de France. The organizer from the Bulgarian side is Sport Club Sports for All - Sofia.


The circuit in Bulgaria will take place on July 30 on a route specially chosen by the organizer near Velingrad city and will include two distances - long (102 km) and short (57 km), with a maximum elevation gain of 1,700 meters. Anyone can participate in the competition - both amateurs and professionals. Many foreign cyclists are also expected. All types of bicycles will be allowed to participate in the short distance race of 57 km, while the 102 km distance will be raced only with road bikes.


European Roads is the company that built and maintains a large part of the roads in the district, incl. the course on which the race will run. The route starts from the center of Velingrad city and passes through several picturesque Rhodope villages, including Ablanitsa, Tsvetino, Gorna Dubeva, and Vranentsi continues to the main road coming from Sarnitsa and finishes again in the center of Velingrad city.

It is an honor to have roads built by us selected as part of L'Etape Bulgaria by Tour de France! This is an excellent opportunity to support one of the most popular sporting events in the world, which shows in the best possible light how a given stretch of road can be used to provide not only mobility and transport connectivity but also many positive emotions for people and sports and cycling enthusiasts. We are happy that, through this competition, Bulgaria will have the opportunity to show the world the unique nature and local atmosphere of the Rhodopes!

Margarita Popivanova, Executive Director of European Roads.

For us, as organizers of such a large-scale sports event, requiring the fulfillment of a number of international requirements, is extremely important to be able to count on a reliable and experienced partner such as European Roads." Their long-term expertise in the field of construction and rehabilitation of roads throughout Bulgaria gives us the confidence that we will hold L'Etape Bulgaria by Tour de France on the best possible route.

Daniel Dukov, organizer of the race.


The long weekend dedicated to the sporting event of the year begins on July 28 (Friday) with the opening of the Tour de France Museum and the registration of competitors. Saturday (July 29) is scheduled for fun and preparation, family riding and a children's race. The long-awaited start of the race will take place on the morning of July 30 (Sunday) - the day when it will be known who will wear the mythical yellow jersey of the Tour de France for the first time in Bulgaria.


“Tour de France is the greatest cycling race in the world. Every year it is passionately followed by fans all over the world, so it naturally gave rise to the edition L'Étape by Tour de France", commented Christian Prudhomme, director of the Tour de France. Currently, the series continues to expand to multiple international locations, including China, Thailand, Mexico, Brazil and Australia, Greece and Bulgaria.”


Registration for L'Etape Bulgaria by Tour de France is now open on the event website for all those wishing to experience the legendary cycling race in the Western Rhodopes region: https://bulgaria.letapebytourdefrance.com/registration

About European Roads

European Roads is a company with over 20 years of history and traditions. It builds some of the largest road construction sites in Bulgaria and the region, including highways, roads, city and park infrastructure, sports facilities and halls, and others. The company is also a leader in the production of aggregates, asphalt mixtures, concrete products, and many others.